Time to redesign your site

Nicasio Wordpress Design

With technology changing as rapidly as ti does, many business websites that were created a few years ago are in dire need of a redesign.  While there were only a few different design elements being used a a few years ago, new and much more creative websites are popping up all over the web.  There are many reasons that a business website could use a redesign. You will need to ask yourself some soul searching questions and give yourself a honest answer as well. First, when you visit your current site are you exited about it? If not, there’s your sign. When you are asked for your web address do you find yourself saying “We are working on it” or “We do not have one yet” ? If so, there’s your sign. But seriously, if you are not driving the traffic and page views you use to, then something is up. Does your analytics, and I hope you are running minimally Google Analytics, does it tell you you have a 70% or higher drop off rate? Then you may be bleeding money. Time for a new website redesign. These are but a few things to  considered in determining if your business website life cycle has become depleted and is in need of a change.

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Small business website design

Nicasio Wordpress DesignThe design and development of a custom website is very beneficial for any business today. We wont list those benefits out on this article, but we all pretty much know that most successful businesses today have an up-to-date and effective web presence to say the least.  Another no brainer is running a company blog. Not only do customers like to read about the company they’re doing business with, but they also like to take a peek into future products and other “special information” that will make them feel like they’re a VIP.  Many customers and clients these days like to be informed and stay updated on what’s going on with your business.  Remember, you want those visitors to become your loyal customers.  A blog is a great way to do just that.  The key to having a site do well, however is creating a memory with people.  A staying power.  Having a site that looks professional and well put together is essencial.

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Why a Standardized Process

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Some common problems associated with website design and development projects are wasted time, wasted money, ambiguity in scope, misinformed decisions, and many other errors related to communication and the execution of a project. Without a standardized process to help sort out the finner details of a web design and development project many, if not all of the above noted problems, are sure to prevail ruining well established relationships and adversely effecting a business.

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Top 5 WordPress Design Tips

About the author: Dan Cannon is the CTO of Nicasio Design. Follow Dan on Twitter.

With WordPress gaining in popularity at an exponential rate there are more and more sites out there running on WordPress. Some are running on pre-made themes, some are running on custom designs.

Regardless of how your WordPress Site’s design will be implemented the following 10 WordPress Design Tips will help you organize your content, get more return users, and have a better WordPress experience.

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WordPress Chuck Norris Facts

About the author: Dan Cannon is the CTO of Nicasio Design. Follow Dan on Twitter.

I would wager that by now you have at least heard about the Chuck Norris facts floating around the Internet. I ran across some tech related ‘Facts’ the other day and this inspired me to write some Chuck Norris WordPress/Web Design Facts.

Facts after the break.

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WordPress E-Commerce Site Launch

Nicasio Design is proud to announce the launch of one of our latest WordPress sites for Dr. Barbara Goschi.

Dr. Goschi needed a highly customized content management system and e-commerce site launched where she could sell her products, sell her advice, communicate with her patients/readers, and outline her services.

The solution we chose to build out her custom design is WordPress and the Shopp Plugin.

More details and screenshots after the break.

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WordPress as a CMS – Part 2

On Wednesday we published an article covering the usage of WordPress as a CMS and some of the basics behind the concept.

Today we follow up the theory article with some actual real world experience. After the break you will find several examples of some innovative ways that WordPress is being used as a content management system.

Examples after the break.

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WordPress Site Launch: American Ion

American Ion has an exciting new product that can keep the air in your home, office, etc clean of bad smells, allergens, and some viruses. They have a great product and needed a website that could get them off the ground quickly and also scale as their new venture grew.

Our solution after the break.

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WordPress as a CMS – Part 1

If you’ve been around Nicasio Design & Development long enough, you’ve probably noticed that we’re always talking about using WordPress as a CMS. But what exactly is this CMS thing anyway, and why should you use it? Let’s break it down.

CMS stands for content management system. WordPress’ administrative area turns it into a CMS because it provides a WYSIWYG (What You See Is What You Get) editor similar to a mini-version of Microsoft Word. Basically, anyone that knows how to work Microsoft Word will be able to add and edit web content themselves without having to know any technical junk, like HTML. Below is a screenshot that shows what a WYSIWYG editor in WordPress looks like. Once you type in the box and hit save, whatever you’ve written is automatically published. It’s that simple.

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Bi-Weekly WordPress Design Tip

First in a new series of quick tips we’re going to start publishing on good WordPress Design.

Tip #1: The sidebar is not a Christmas Tree and you should not decorate it as such.

The sidebar of your WordPress site is an extremely valuable area that allows you to show your users content that, for whatever reason, works best when separated from your site’s main content. No you probably don’t need that 3-d tag cloud (where it’s impossible to actually click on a tag – defeating the purpose). Just as with the content of your website, think about everything that is going onto your sidebar and decisions about what should be included there accordingly. Use the sidebar to help your users enjoy your site, not overwhelm them with widgets and useless information.

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Why Custom WordPress vs. Free WordPress?

If you’re like most people you’re always looking for ways to cut expenses out of your budget.  And right now, spending money on a custom WordPress design may seem like an extra expense that you just can’t seem to justify, especially not when there are free WordPress templates out there that you can simply tweak a little to fit your needs…right?

Perhaps. But we think that it’s not really all that simple. In the long run, you’ll spend many hours developing a do-it-yourself site that just doesn’t professionally market your brand. And after all the migraines you’ll incur, you may end up wishing you’d just hired someone in the first place. Yes, custom WordPress design and development may be an investment. But we believe that it will return to you in full many times over. Here’s how.

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View From Our Office

We’re loving the new office – and the view! What do you see out your office window? For size reference notice how small the tug boat on the left looks!

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